by Mongezi Mtati | Nov 16, 2020 | In The News, Marketing, The Lead Creatve
Leadership in the creative industry can contribute to the kind of society we want to build and to influence brands positively. In this episode of The Lead Creative, we are joined by Abey Mokgwatsane, the Managing Executive of Brand, Communications, and Sponsorships at...
by Mongezi Mtati | Oct 23, 2020 | Advertising, Data and research, In The News, Marketing, The Lead Creatve
Creating brand stories and content that resonates with communities require many different perspectives, where harnessing a creative process can lead to concepts that win minds and hearts. In this episode of The Lead Creative we are joined by the former...
by Mongezi Mtati | Oct 9, 2020 | Advertising, In The News, Marketing, The Lead Creatve
Authenticity in brand communication and advertising comes up a lot and we unpack what it means in this episode of The Lead Creative podcast. Josephine ‘Jay’ Sebesho who is the MD and Founder of Janong, a Creative and Digital Agency, joins us on this episode to share...
by Mongezi Mtati | Oct 1, 2020 | In The News, Influencer, Marketing, Social Media, The Lead Creatve
The COVID-19 pandemic and subsequent lockdowns have accelerated the adoption of social media and digital usage, both in South Africa and the rest of the world. Digital strategist at Gorilla Creative Media, Zahira Kharsany joins us on this episode of The...
by Mongezi Mtati | Sep 17, 2020 | Advertising, In The News, Marketing, The Lead Creatve
Some advertising work adds to the noise and interrupts people while other concepts resonate and change minds, Founder and Executive Creative Director of the Make Beautiful Agency, Zwelakhe ‘Zee’ Tshabangu tells us why this is. Their work ethos at Make Beautiful...
