by Mongezi Mtati | Feb 5, 2021 | Facebook, Facebook, In The News, Social Media
Facebook shares how COVID-19 and subsequent lockdowns disrupted brand and shopper habits with many people finding different options. These unanticipated changes have led to many brand and customer relationships being tested. In a recently released infographic,...
by Mongezi Mtati | Jan 14, 2021 | Marketing, Social Media
In 2021, brands will see increased digital marketing and social media strategy adjustments, most of which saw growth in 2020. Some of the most industry-altering conversations ranged from inclusivity, representation and the ability to utilise data to empower...
by Mongezi Mtati | Nov 16, 2020 | In The News, Marketing, The Lead Creatve
Leadership in the creative industry can contribute to the kind of society we want to build and to influence brands positively. In this episode of The Lead Creative, we are joined by Abey Mokgwatsane, the Managing Executive of Brand, Communications, and Sponsorships at...
by Mongezi Mtati | Oct 29, 2020 | Advertising, In The News, The Lead Creatve
Traditional broadcast platforms such as TV and radio continue to be important for content consumption and advertising. In this episode we are joined by Melissa Attree, who is a Marketing and Digital Communications specialist to make sense of how advertising will...
by Mongezi Mtati | Oct 23, 2020 | Advertising, Data and research, In The News, Marketing, The Lead Creatve
Creating brand stories and content that resonates with communities require many different perspectives, where harnessing a creative process can lead to concepts that win minds and hearts. In this episode of The Lead Creative we are joined by the former...
