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5 Ways brands can tap into influencers with Facebook news feed changes

5 Ways brands can tap into influencers with Facebook news feed changes

by Mongezi Mtati | Jan 16, 2018 | Facebook, Social Media

Mark Zuckerberg on Friday the 12th announced changes that are coming to the Facebook algorithm, which will once again change what users see and engage from a content perspective. In a nutshell, non-advertising brand content will get even less visibility and people...
Social Media Race to the ANC Presidency: Campaigns intensify in the midst of a mixed narrative

Social Media Race to the ANC Presidency: Campaigns intensify in the midst of a mixed narrative

by Mongezi Mtati | Dec 4, 2017 | Data and research, Facebook, Influencer, Social Media, Twitter

As ANC presidency campaigns began to intensify in June 2017, they illustrate a lack of cohesion and focus to the party’s public narrative. Social media, and digital news research on the party, reveals a heady mix of messages that on one hand speak to ‘business as...
Get social and get paid for it

Get social and get paid for it

by Mongezi Mtati | Mar 18, 2014 | Early Adopter, In The News, Influencer, Social Community, Word Of Mouth

Yesterday saw the official public launch of IceBreaker, a platform that lets you connect with new people who want to meet online and extend that to in-person connections. In most instances, the social platforms that you use reward you with more connections and the...

How do you seed your brand or product to influencers? Q&A with Sarah Britten

by Mongezi Mtati | Aug 15, 2013 | Early Adopter, Event, In The News, Influencer, Uncategorized, Word Of Mouth

The conversations people have on social networks entice brands to want to be part of that space. Companies spend hours and put financial resources into getting talked about by influencers, where the brands may potentially end up on the Top 100 lists of different...

Win a Free ticket to The Internet Show: A Web and Mobile Conference

by Mongezi Mtati | Sep 10, 2012 | Conference, Event, Stuff, Uncategorized

WordStart got an opportunity to attend the two day Internet Show which is dubbed ” the only internet business show for digital marketing and online business”. It kicks off tomorrow (11 September 2012) at the Sandton Convention Centre, Johannesburg....
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