by Mongezi Mtati | Sep 25, 2020 | Advertising, Data and research, In The News, Social Media, The Lead Creatve
The best client and agency partnerships lead to the most inspired brand communication work, which also helps brands to win the hearts and minds of more consumers. This is what award-winning work that shows the greatest ROI is made of, along with strong customer...
by Mongezi Mtati | Jan 15, 2020 | Data and research, In The News, Social Media
Year-on-year social media platforms tighten the squeeze on how their algorithms prioritise content across timelines in favour of user-experience, which in turn means companies and brands pay more for that space and the smart ones are changing their strategies. Content...
by Mongezi Mtati | Jan 10, 2019 | Data and research, Facebook, Influencer, Social Media, Twitter
In the perfect world most brands and entrepreneurs start planning long before the beginning of the year, with the start of each year mostly set aside for some tweaks and updates. Digital marketing, social media and the odd social media crisis tend to trip even the...
by Mongezi Mtati | Oct 25, 2017 | Data and research, Influencer, Social Media
As the ANC presidency campaigns intensify, often marred by scandals, violence at the Eastern Cape Electoral Conference, renewed calls for President Jacob Zuma to step down by some corners of society and opposition parties. The question of succession is a pressing one,...