by Mongezi Mtati | Nov 16, 2020 | In The News, Marketing, The Lead Creatve
Leadership in the creative industry can contribute to the kind of society we want to build and to influence brands positively. In this episode of The Lead Creative, we are joined by Abey Mokgwatsane, the Managing Executive of Brand, Communications, and Sponsorships at...
by Mongezi Mtati | Oct 29, 2020 | Advertising, In The News, The Lead Creatve
Traditional broadcast platforms such as TV and radio continue to be important for content consumption and advertising. In this episode we are joined by Melissa Attree, who is a Marketing and Digital Communications specialist to make sense of how advertising will...
by Mongezi Mtati | Oct 23, 2020 | Advertising, Data and research, In The News, Marketing, The Lead Creatve
Creating brand stories and content that resonates with communities require many different perspectives, where harnessing a creative process can lead to concepts that win minds and hearts. In this episode of The Lead Creative we are joined by the former...
by Mongezi Mtati | Oct 17, 2020 | Advertising, Brand Communication, In The News, Marketing, The Lead Creatve
Diversity, ownership and transformation in the creative industry can have a positive impact on brand communication and advertising. Veli Ngubane, founding Partner & Chief Creative Officer at Avatar and co-founder of M&N Brands joins us on this episode to talk...
by Mongezi Mtati | Oct 9, 2020 | Advertising, In The News, Marketing, The Lead Creatve
Authenticity in brand communication and advertising comes up a lot and we unpack what it means in this episode of The Lead Creative podcast. Josephine ‘Jay’ Sebesho who is the MD and Founder of Janong, a Creative and Digital Agency, joins us on this episode to share...
by Mongezi Mtati | Oct 1, 2020 | In The News, Influencer, Marketing, Social Media, The Lead Creatve
The COVID-19 pandemic and subsequent lockdowns have accelerated the adoption of social media and digital usage, both in South Africa and the rest of the world. Digital strategist at Gorilla Creative Media, Zahira Kharsany joins us on this episode of The...
