by Mongezi Mtati | Sep 17, 2020 | Advertising, In The News, Marketing, The Lead Creatve
Some advertising work adds to the noise and interrupts people while other concepts resonate and change minds, Founder and Executive Creative Director of the Make Beautiful Agency, Zwelakhe ‘Zee’ Tshabangu tells us why this is. Their work ethos at Make Beautiful...
by Mongezi Mtati | Sep 10, 2020 | Advertising, Brand Communication, In The News, Marketing, The Lead Creatve
Founder and Executive Creative Director of SoulProviders Collective, Sarah-Jane ‘SJ’ Boden talks about some of the strides that the creative industry has made in South Africa. She also talks about the need for transformation, representation and diversity across brands...
by Mongezi Mtati | Sep 3, 2020 | Advertising, In The News, Marketing, The Lead Creatve
In this episode with Senior Marketing and Communications Strategist, Tumi Rabanye, we spoke about the role of communications and brand strategy in a time when disruption is the norm. She talks about the importance of interpreting customer data in a useful way, in a...