by Mongezi Mtati | Oct 17, 2020 | Advertising, Brand Communication, In The News, Marketing, The Lead Creatve
Diversity, ownership and transformation in the creative industry can have a positive impact on brand communication and advertising. Veli Ngubane, founding Partner & Chief Creative Officer at Avatar and co-founder of M&N Brands joins us on this episode to talk...
by Mongezi Mtati | Sep 3, 2020 | Advertising, In The News, Marketing, The Lead Creatve
In this episode with Senior Marketing and Communications Strategist, Tumi Rabanye, we spoke about the role of communications and brand strategy in a time when disruption is the norm. She talks about the importance of interpreting customer data in a useful way, in a...
by Mongezi Mtati | Aug 27, 2020 | In The News, The Lead Creatve
WordStart in collaboration with iAfrikan have today launched a podcast that celebrates and highlights some of the most dynamic minds in the creative industries, aptly called The Lead Creative. This podcast is part of a platform that aims to showcase Africa’s top...
by Mongezi Mtati | May 26, 2020 | Data and research, In The News, Social Media
A recent report by LinkedIn shows increased engagement from users on coronavirus related content, which is a massive change in engagement trends across a three-month period. The report draws its insights and user statistics from January, February and March 2020....
by Mongezi Mtati | Dec 9, 2019 | Data and research, In The News, Influencer, Social Media, Twitter
Social media is filled with opinions and debate around countless issues. As a result, Black Twitter in South Africa has become one of the most influential communities whose impact has the power to sway public opinion across the social web. Join the conversation, share...